Why are we here?
I am very impressed with the number of students who are pursuing a career in public relations despite all of the negative wrap practitioners receive. I found Chapter 2 in our text very interesting. In this chapter, Cutlip, Center and Broom discuss pr practitioners - "who they are, what they do, the roles they play and their professional aspirations. Practioners can operate under the titles of marketing, sales or customer service representative. Would a title like one of these bother any of you? According to Cutlip, "employment opportunities for pr specialists exist in almost every community but are concentrated in major population centers." Does it bother you that a successful career will most likely result from a move to a big city? Does it bother any of you that the salary gap between men and women in the pr field is so large (in the range of $10,000 to $20,000)? How do you know when you have all of the necessary writing skills that will lead to success as a pr practitioner? The life of a pr practitioner is not described as easy, but we all are hoping to establish a career in this field. So, what has drawn us here?
posted by Anonymous @ 10/16/2006 10:57:00 PM
1 Comments:
I just kind of fell into PR. I originally was going to major in advertising as an undergrad, but switched to PR because the classes sounded more interesting. I am not bothered by the bad rap that PR gets because I feel that people who complain about PR just are not very well informed about the field.
I don’t know if there is ever a way of knowing that you have all of the writing skills necessary to lead to success and maybe no one ever has all of the writing skills necessary. As for moving to a big city, I think PR practitioners can find success anywhere in the country. All of the glory may come from a PR job in a big city, for me, I don’t want to work all of the long hours that are necessary to get the glory. Success in PR can come from helping even the smallest organization achieve one of their goals. There may not be a lot of recognition in it for the PR practitioner, but recognition is not a good way to measure success.
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